Steph Curry signs with Chinese brand after Under Armour split

Steph Curry is seen at a press conference announcing his new endorsement deal with a Chinese athletic brand, marking a significant shift in his career after parting ways with Under Armour.

The decision to partner with the Chinese company has sparked discussions about the growing influence of Asian markets in sports branding. As brands seek to expand their reach, Curry’s endorsement is expected to enhance the company’s visibility in both China and beyond. This deal signifies a strategic pivot for Curry as he aims to tap … Read more